Getting found: AI for tradie marketing and enquiry replies

Reply speed is your best marketing

Web form, missed call, Facebook message, text — most trades enquiries sit for hours. The business that replies in five minutes with a real next step wins a large share of them, regardless of who has the better website.

A reply setup answers with your availability, confirms the suburb and job type, and either books a time or tells the customer exactly when you will ring. It never quotes a price.

Follow-up, which almost nobody does

Written once, sent on schedule, in your words. This is the cheapest work in marketing and the most commonly skipped.

• Quote sent, no answer after three days — a short, polite check-in.
• Customer went quiet mid-conversation — one nudge, then it stops.
• Job finished — a thank-you, the warranty or maintenance note, and a review request.
• Twelve-month check-in for the work that suits it, like servicing or maintenance.

Reviews without the awkwardness

The request goes out when the customer is happiest — the day the job finished — with a direct link and one line explaining why it helps. Never a script pretending to be the customer, never an incentive, never a review written for them.

Content, kept honest

Job photos with a two-line description of what the work involved, written from your own notes, do more for a local trades business than any volume of generic blog posts. AI can write those up quickly from a voice memo; it should not invent work you did not do or claims you cannot back.

What to measure

Time to first reply, the share of enquiries that get a reply at all, and the number of reviews a month. All three are easy to count and all three move within weeks. If you want it set up around your business rather than worked out from scratch, that is what the $599 incl GST First AI Win does.